Gamification Solutions

Add a Touch of Magic to Engagement

with Gamification

We provide end-to-end gamification services designed to drive results. From bespoke game design and modular builds to seamless execution and reward tokenomics, we handle the complexity so you can focus on the impact.

Key Features

A Library of Interactive Experiences

From hyper-casual tap games to interactive challenges, choose from a wide variety of game types designed to captivate your audience and keep them coming back.

Rewarding Every Type of Engagement

Bridge the gap between digital and physical worlds. Offer everything from "Surprise Box" unboxings and lucky draws to physical prizes collected at live events.

Seamless Tokenomics & Redemptions

Build loyalty with a robust token system. Users earn virtual currency and instantly redeem them for branded e-vouchers, or custom merchant discounts.

Case studies

See in Action

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Hello Kitty's Move Lite Adventure

A project with LTA promoting sustainable travel through a virtual fitness quest, trivia challenge and location-based check-in gamification in which participants joined Hello Kitty to "Move Lite" and unlock exclusive, eco-friendly character merchandise.

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Snoopy x Mandai Wildlife Reserve

A 2024 festive quest at Mandai Wildlife Reserve where families join Snoopy’s Beagle Scouts on physical and digital trails, earning exclusive badges through wildlife missions and gamified interactive challenges.

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AIA Better Lives Charity Run 2021

A vibrant hybrid charity run partnering with tokidoki to launch the AIA Better Lives Fund, engaging thousands in virtual fitness and in-person scavenger hunts for a meaningful cause.

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LTA MRT Mysteries

An immersive gamification activation celebrating the TEL4 opening, engaging 20,000+ commuters through interactive station puzzles, digital storytelling, and exclusive rewards to enhance the public transit experience.

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Changi Airport Charity Walk

A massive terminal-to-terminal engagement powered by a custom treasure hunt system, guiding thousands of participants from T2 to T4 through a gamified and interactive discovery route.

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Line Friends City Light Walk

Singapore's first LINE FRIENDS Night Walk/Run transformed the Singapore River into a vibrant 7KM run and 3KM interactive digital quest, engaging thousands through light installations and exclusive character collectibles

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SportSG IGG Virtual Challenge

The SportSG IGG Virtual Challenge serves as a premier internal team-building initiative designed to strengthen the bond among SportSG staff through shared fitness goals. Since its 2024 rollout, the challenge has transformed the way departments interact, moving beyond the office to foster a culture of health and camaraderie. By 2025, the initiative has seen high engagement across all levels of the organization, with staff participating in virtual milestones that promote both mental well-being and physical activity.‍

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SMRT Virtual Steps Challenge

A dynamic organizational initiative driving wellness across SMRT’s diverse workforce, engaging thousands through virtual milestones to foster physical health, mental resilience, and a unified "One SMRT" culture.